Forestar Land Sales Website - Created to promote land for sale in Alabama, Georgia and Texas. My copy entices customers to discover their own dream property, whether for outdoor recreation or investment potential.

AMD Careers Website - Designed to attract high-caliber talent to AMD, beginning with the rally cry to “Start Something Big.” Each page uses a warm, friendly tone to establish the company as a great place to work.

Spiniello Website - Repositions this construction company as a global leader in pipeline rehabilitation. My copy focuses on the key benefits of choosing Spiniello infrastructure solutions, while outlining processes in a clear, step-by-step manner.

“We Mean Business” Episode Guide - Website for “We Mean Business” on A&E, sponsored by Dell and Intel. My copy highlights the drama within each episode, bringing a human face to the small business owners’ struggles ­— and their victories, too.

Forté Foundation Website - Non-profit website that directs talented women towards leadership roles in business. My copy inspires women to pursue their MBAs, get involved in business networks and reinvent their careers.

Forté Career Lab Virtual Campus - Forté Foundation microsite, designed to help young women prepare for life after college. My copy gives undergrads the inside scoop on landing their dream job, using the casual tone of a best friend or older sister.

Dell Campus Architecture Demo - Interactive Flash demo — with a 30-second intro — on Dell’s campus computing solutions. My copy clearly describes the many layers of the architecture, while also focusing on the benefits for the higher education audience.

Sony Learning Center - An online learning community, where my articles supported interactive courses on everything from digital photography to HDTV. “Why Should I Make the Move to HD?” outlines five reasons to upgrade to HDTV.

HP SMB eNewsletter - Produced bi-monthly for HP’s Small & Medium Business (SMB) division. My headlines and article teasers create excitement about the latest SMB news. I also wrote the five articles and selected imagery.