Dell Mobility - Designed to target new customers in healthcare, education and government. Using an active, energetic tone, my copy explains the benefits of Dell’s mobility solutions and includes analyst quotes for added credibility.

Caterpillar Emissions Retrofit - Created as part of an integrated campaign for Caterpillar customers. The mailers emphasize the business value of retrofitting Cat machines to meet EPA standards, while also promoting the value of cleaner air.

BMC Software Webinar - Produced to invite IT managers and database administrators to a free webinar. My copy uses clear, concise language to explain the benefits of attendance, along with the details of the white paper offer.

Dell Intelligent Classrooms - Targeting Dell’s K-12 and higher education segments, this mailer introduces customers to the new options for interactive learning — and the benefits of using Intelligent Classroom solutions from Dell.

Avocent Email Campaign - Designed to generate more leads for Avocent's resellers. To create a sense of urgency, my copy calls out the $1500 savings of this software upgrade — along with the disaster recovery features and FREE white paper.